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TerraBox E-commerce & Subscription Website Redesign Brief

web designIntermediate
5 days remaining
Challenge Overview
TerraBox is seeking a web design that embodies our commitment to sustainable living, ethical sourcing, and quality craftsmanship. The website should serve as both a curated online store and a platform for our subscription box service, providing a warm, trustworthy, and intuitive experience for eco-conscious consumers. The design needs to clearly communicate our values, simplify the shopping process, and build trust by highlighting transparency and the story behind our products. The goal is to create a digital space that feels as natural, authentic, and carefully curated as the products we offer.
Client Information
Company Name
TerraBox
Industry
E-commerce / Subscription Box (Sustainable Home Goods)
Company Values
Sustainability, Transparency, Ethical Sourcing, Quality Craftsmanship, Community Support
Mission Statement
To simplify sustainable living by delivering thoughtfully curated, ethically sourced, and beautiful home goods directly to your door, empowering consumers to make positive choices for their homes and the planet.
Target Audience
Age
28-55
Income
Middle to Upper-Middle Income ($70,000+ household)
Education
Bachelor's Degree or Higher
Pain Points
Difficulty identifying genuinely sustainable products (avoiding greenwashing), Lack of transparency regarding sourcing and production, Overwhelmed by the sheer number of product choices, Inconvenience of sourcing multiple sustainable items from different places, Uncertainty about the true environmental or ethical impact of products, Finding sustainable options that are also high-quality and aesthetically pleasing
Interests
Environmentalism and conservation, Ethical consumption and fair trade, Healthy living and wellness, Home decor and organization, Mindfulness and personal development, Supporting small and local businesses, Nature and outdoor activities
Design Direction
Design Style
Organic Minimalism - Clean layouts with natural textures, soft edges, and a focus on breathable space. Avoid harsh lines or overly geometric shapes. Incorporate subtle organic patterns or textures reminiscent of paper, wood, or natural fibers.
Brand Personality
Warm, Informative, Trustworthy, Inspiring, Grounded, Conscious, Curated
Mood Keywords
Natural, Organic, Conscious, Curated, Calm, Authentic
Color Suggestions
Forest Green
Sage Mist
Warm Sand
Rich Earth
Soft Linen
Charcoal Text
Brand Attributes
ClassicModern
FunSophisticated
MatureYouthful
PopularLuxurious
Ready to start designing?

Get creative with this brief and submit your design before the deadline.

Timeline
Published
May 9, 2025
Deadline
May 16, 2025
Time Left
5 days remaining